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MMD Student Amy Martin: Where Language, Luxury, and Digital Meet

How real-world projects and cultural curiosity are shaping Amy Martin’s journey from linguistics to luxury strategy at ESSEC Asia-Pacific.

MMD Student Ambassador Jieying Guan: From Global Brands to Cross-Cultural Classrooms, a Marketer’s Journey Through Asia

ESSEC MMD student Jieying Guan’s cross-industry experiences—from luxury to fast food—shaped her vision for a marketing career rooted in innovation,…

The Digital Marketing Challenge: A Springboard to Real-World Success

ESSEC's six-week Digital Marketing Challenge connects its MSc Marketing Management and Digital (MMD) students with real companies, transforming…

From Classroom to Career: MMD Alumni at Leading Luxury Brands

ESSEC's MMD program produces graduates who are in demand by prestigious luxury brands, including Christian Dior, Cartier, and Moët Hennessy, through…

Global Perspectives in Luxury Marketing: How the MMD Program Bridges East and West

ESSEC's MSc in Marketing Management and Digital (MMD) program offers a unique East-West perspective that prepares students for global luxury careers…

The Singapore Advantage: Why Location Matters for Marketing Students

ESSEC's strategic choice to base its MMD program in Singapore gives students unique access to Asia's dynamic markets while maintaining global…

ESSEC x Longchamp: Taking Our Partnership to the Next Level

Discover how ESSEC’s MSc in Marketing Management and Digital (MMD) students teamed up with Longchamp to tackle real-world luxury challenges.…

E-commerce Empire Building: MMD Students Master Online Retail Success

ESSEC's MMD program equips students with specialized e-commerce expertise in marketplace strategies, cross-border commerce, and digital payment…

Work, Study, and Live in Singapore

Explore employment opportunities in Singapore through the various programs available.

Brand Strategy Revolution: Building Asian Brands for Global Markets

ESSEC's MMD program prepares students to lead the global expansion of Asian brands through cultural adaptation strategies, digital-first marketing,…

Highlights: Partnerships In Luxury Brand Management

Sonja Prokopec, Professor of Marketing at ESSEC Asia-Pacific, shares exclusive insights into how she selects partner luxury brands for the Luxury…

Luxury & Lifestyle Marketing: Targeting Affluent Asian Consumers

ESSEC's MMD program develops expertise in luxury brand positioning, experiential marketing, and cultural nuances essential for success with affluent…


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