The Asian Strategy Challenge: Real-World Consulting Experience

ESSEC's Asian Strategy Challenge transforms SMIB students into strategic consultants through intensive, real-world business problem-solving with…

Hands-On Learning Experiences: The Asian Strategy Challenge and Beyond

ESSEC's Master in Strategy & Management of International Business (SMIB) students gain practical business expertise through immersive consulting…

Equipping SMIB Students for the Working World Through the Asian Strategy Challenge

The ESSEC Master in Strategy and Management of International Business Asian Strategy Challenge brings advantages to students and clients through…

The Asian Strategy Challenge Difference: Empowering Students to Impact Businesses

ESSEC’s Asian Strategy Challenge offers potential consultants a teaser of the working world. Over eight months, students from the Master in Strategy…

The Asian Strategy Challenge: A Gateway to Skills, Knowledge, and A Dream Job

The Asian Strategy Challenge, a six-month consulting project, is one of the highlights of the ESSEC Master in Strategy & Management of International…

SMIB Student Ambassador Jiaying Jin: Global Pivot into Strategy with ESSEC APAC

See how Jiaying Jin reinvents herself from a civil engineer into strategic consulting through ESSEC Asia-Pacific SMIB program.

Brand Strategy Revolution: Building Asian Brands for Global Markets

ESSEC's MMD program prepares students to lead the global expansion of Asian brands through cultural adaptation strategies, digital-first marketing,…

Luxury & Lifestyle Marketing: Targeting Affluent Asian Consumers

ESSEC's MMD program develops expertise in luxury brand positioning, experiential marketing, and cultural nuances essential for success with affluent…

How the ESSEC Digital Marketing Challenge Benefited an Aspiring Luxury Marketer

Learn how Antoine Habay's success in luxury marketing at Louis Vuitton is attributed to ESSEC MSc in Marketing Management and Digital's practical…

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